senior Cultural Strategist
Jack is a brand strategist and curious researcher who works through problems by asking "why" as many times as it takes to get to the core of a truly meaningful insight. Jack is skilled at conducting qualitative research with a focus on asking fundamentally different questions to encourage vulnerability and transparency. He also helps the team make sense of quantitative research by pulling out themes and meaning through data visualization.
After receiving his degree in Advertising from Marquette University in Milwaukee, WI, Jack worked as an Associate Account Planner at BVK, a top 25 independent advertising agency in the U.S. He also brings past experience in analytics and social media to the table.